2024 Election

‘Don’t Advertise…. Go F*ck Yourself:’ Elon Musk Lashes Out at Companies ‘Blackmailing’ X/Twitter

Elon Musk, the wealthiest man in the world and owner of X/Twitter, has lashed out at advertisers who withdrew their spending from his social network. Musk claims that companies are trying to “blackmail” him with money, telling former advertisers “go fuck yourself. Is that clear? I hope it is.”

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Variety reports that Elon Musk’s recent outburst at the New York Times’ DealBook Summit has once again made headlines as the Tesla CEO and X/Twitter owner attacked advertisers for pulling their ads from his social media network. Following Musk’s alleged endorsement of an antisemitic conspiracy theory on X/Twitter, several major advertisers, including Disney, IBM, Warner Bros. Discovery, Sony, Comcast, NBCUniversal, and Lionsgate, suspended their ad spending.

Discussing his reply to the post, Musk stated: “I should have not replied to that particular person… I essentially handed a loaded gun to those who hate me,” adding that the reply was one of the “most foolish” posts he has ever made on the platform. In an attempt to explain his reply, Musk said: “What I was saying was that it’s unwise to support groups that want your annihilation,” adding that he was far from antisemitic: “If anything, I am Philo-Semitic.”

At the summit, he addressed advertisers that have cut off their relationship with X/Twitter, stating: “Go fuck yourself… Go. Fuck. Yourself. Is that clear?” He also accused these advertisers of trying to “blackmail” the company and potentially driving it into bankruptcy.

The situation is further complicated by a lawsuit filed by X/Twitter against Media Matters, alleging a “blatant smear campaign” against Musk and X using manipulated research. The move to sue a media watchdog is unusual and has added another layer of complexity to the ongoing public relations crisis for Musk and X/Twitter.

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Earlier at the DealBrook Summit, Disney CEO Bob Iger commented on the company’s decision to pull ads from the platform, stating: “I have a lot of respect for Elon and what he has accomplished.” However, given “the position [Musk] took, in quite a public manner,” Disney decided that its relationship with X/Twitter was “not necessarily a positive one for us.”

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Ella Ford is a mother of two, a Christian conservative writer with degrees in American History, Social and Behavioral Science and Liberal Studies, based in the Tulsa, Oklahoma area.


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